MADELINE
Client: DIC Entertainment and Various Licensees
The Ask:
Make it read French. Visually translate a quintessential book for consumer products.
The Solution:
The story is set in Paris and all things French became our inspiration for the licensing and packaging programs; from color palette and icons, to of course, Madeline's yellow hat!
Logo • Branding • Style Guide • Print • Packaging • Licensing • Product Development
Style guides for product development design program and both mass and class packaging programs.
SELECTED STYLE GUIDE PAGE GALLERY
Quick brand recognition was accomplished with Madeline’s yellow hat and La tour Eiffel.
PACKAGING GALLERY
The client was a Madeline licensee who needed a full product line catalog quickly. No time for a Learning Curve, (pardon the pun), so we were a perfect fit based on our collateral experience and we had helped to develop the brand. It went so smoothly, they asked for additional help with some products in development.
Client: Learning Curve
LICENSING & PRODUCT DEVELOPMENT GALLERY
Cross-sell insert for master toy licensee. Included design, photo direction, retouching, and production files.
PRINT COLLATERAL GALLERY
Contact Donna