dw-studio-logo-temp-1_edited.jpg

BEYOND THE BOOK WITH JULIE

Client: Julie Chan Lin

3000x750_BTBWJ_edited.jpg
3000x750_BTBWJ.jpg

The Ask:

Create a logo for a book author interview series.

The Solution:

We started with the emphasis on the name of the series. The brand really turned out to be about the personality of the interviewer.

Logo Branding • Print

quotations-03.png

– Julie Chan Lin, Host, Producer, Content Creator

… sharp eye for color, detail and message!

 

Logo exploratory started out with the series name. But Julie has such an effervescent personality that it became clear this wasn’t only about books. She could interview anyone, in any industry. Once we swapped the hierarchy to Julie and followed with the series, it came together flawlessly.

1500x1000_Signature-2_Logo_STRIP.jpg

LOGO GALLERY

A simple mini brand guide for her to run with.

 

SELECTED STYLE GUIDE PAGE GALLERY

Obvious swag for the audience at her events were bookmarks and bookplates.

1500x1000_R1_BTBWJ-print-STRIP.jpg
quotations-03.png

– Julie Chan Lin, Host, Producer, Content Creator

… thoughtful and goes the extra mile …

"Donna takes the time to dig deep and really understand the person, business and project. She has a sharp eye for color, detail and message! Her creativity nets the perfect logo, and branding that will grab attention and speak to the mind! Not only extremely talented, she is thoughtful and goes the extra mile on every project."